Friday, October 29, 2010

review gets racy

Hot to trot! It's the one time of the year when I feel tall, when jockey's take center stage on the race-track and Melbourne retailers get themselves into a Spring Racing frenzy!

This week I worked with an old colleague to create a Spring Racing installation for Review at Chadstone Shopping Centre in Melbourne.

Inspired by a selection of Review's palette in dusk, champagne and cream, styled mannequins took to an oversized chess board with the knights taking key place.

The monochrome landing stage of black and white chess pieces allows the product to take out first and second prize at fashion on the field with accessories, racers and hats from Myer accentuating Review's race attire.

This installation is definately odds on favourite to turn heads this Spring Racing at Chadstone- without a doubt, the fashion capital.